MENU
component-ddb-728x90-v1-01-desktop

Cheerios hopes to save the bees by giving out 100 million free wildflower seeds

KSNVThumbnail

Cheerios is featuring its honey-nut cheerios mascot "Buzz" in an effort to boost global bee populations.

The company - partnering with Veseys Seeds - is pledging to send out 100-million wildflower seeds.

Anyone interested in helping with #BringBackTheBees campaign can sign up on the cheerios website to receive 100 free seeds.

Recipients are asked to plant them in a bee-friendly area.

The company's website notes that bee populations -- a crucial pollinator for world food supplies -- have been declining in recent years.

Trending